SEO strategy for Online Psychologist

SEO strategy and website optimization for an online psychologist in Amsterdam. Development of a bilingual website with a focus on local search visibility and lead generation.

Business Challenge

The client needed to attract new clients in a competitive niche and improve visibility in local search results.
The website required a structured SEO approach and user experience designed to support conversions, including bookings and newsletter sign-ups.

Solutions & Execution

● SEO Strategy: Full-cycle setup with focus on local and high-intent keywords.
● Keyword Research: Geo-targeted queries such as “online psychologist Amsterdam” and “online therapy.”
● On-Page SEO: Optimization of meta tags, headings, and content structure.
● Technical SEO: Indexing setup and performance optimization.
● Google Integration: Connection to Google Search Console for monitoring and indexing.
● UX Optimization: Structure designed to support bookings and lead generation.
● Bilingual Setup: Website adapted for multiple languages and broader reach.

Results & Impact

● Traffic Growth: +15% organic traffic within the first month.
● Improved Lead Quality: Visitors aligned with high-intent search queries.
● Increased Conversions: More bookings and newsletter sign-ups.
● Fast Implementation: Full setup completed within one month.
● SEO Foundation: Structured system for ongoing organic growth.