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SEO for PMU Cosmetics Salon and Content Creation

Industry • Location

PMU & Beauty Studio • Netherlands

Project Solution

Y-Track Consulting partnered with PMU Cosmetics to improve search visibility and support business growth after relocation. The project focused on SEO optimization and content creation to attract new clients and strengthen online presence.

Business Challenge
After relocating from Almere to Rotterdam, PMU Cosmetics needed to restore and grow its visibility in search results. The website required updated content, improved SEO structure, and better integration with social platforms.

Solutions & Execution
● SEO Optimization
● Content Creation
● Social Media Integration
● Visual Content
● Technical SEO
● Market Analysis

Results & Impact
● Traffic Growth: +25% increase in organic traffic within six months.
● Client Retention: Returning clients increased from 4% to 11%.
● Competitive Advantage: Returning visitors outperformed competitors by 60%.
● Visibility Growth: Stronger presence in local search results.

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